A one-of-a-kind cinema organization.

HOPSCOTCH Cinéma thus strengthens its 100% cinema-focused expertise within HOPSCOTCH communication group, opening a new chapter in its history.

Now led by Aude Hesbert, supported by an expert and experienced team – Alexis Delage-Toriel, Head of PR, and Jérôme Lasserre, Head of Programming – HOPSCOTCH Cinéma is a unique organization, combining artistic and organizational expertise, press and communication support, festival design and production (Deauville American Film Festival, Gérardmer Fantastic Film Festival, Reims Polar), and advising brands seeking a cinema-oriented positioning.

HOPSCOTCH Cinéma brings its extensive experience, team, and expertise to support creators and filmmakers. Attuned to trends, the organization transforms each film and festival into an impactful event for the public, the press, and industry professionals.

This rebranding reflects HOPSCOTCH’s ambition to enhance its offering for cultural and creative industries, brands, institutions, and media.

HOPSCOTCH also aims to foster synergies with its PR, digital marketing, and event management divisions to support clients and projects in France and internationally.

“HOPSCOTCH Cinema is about providing cinema talents with the benefit of our network, expertise and CSR commitments, as we support players in the fields of music, visual arts, luxury, and sports“ states Frédéric Bedin, CEO and Chairman of HOPSCOTCH’s Executive Board.

“Between the earth and the sky, the rigor of the squares and the innocence of the art, could one dream of a more beautiful name than Hopscotch to affirm agility, eternal youth and freedom, the holistic expertise of a small team, supported by a communication expert group, to elevate cinema to its peaks.” declares Aude Hesbert, Managing Director of Hopscotch Cinéma.

HOPSCOTCH thus reaffirms its dedication to the essential values of culture, as demonstrated by its longstanding patronage of the Palais de Tokyo and the organization of this year’s Francophonie Festival and Diapason Classical Music Festival in Megève.