Nearly 100 lifestyle influencers and leaders of the partner ecosystem of OUI.sncf were present on 29 January at the OUInter party devised by Hopscotch PR, for a musical evening with views of Paris in the snow at the Perchoir Marais.

Raclette bar, personalised cocktails, DIY hat and sock workshop, interactive photo terminal, social wall, all the ingredients were there to celebrate and share the anniversary of the first e-commerce brand in France, in the presence of Alexandre Viros, managing director of OUI.sncf.

Thylacine, the wonder musician of the “Transsiberian” album, gave a private concert for the event, following on from the ideal playlist that he had come up with exclusively for OUI.sncf and train journeys in December.