“Changeons de Mode” with Galeries Lafayette, Hopscotch Entertainment and heaven
From 2 September to 11 October 2020, Galeries Lafayette, committed since 2018 to a more responsible trade, proposed “Les Rendez-vous Changeons de Mode”, a series of talks and workshops around the concrete change in fashion today and tomorrow. Hopscotch Entertainment and heaven, the digital agency of the Hopscotch group, supported Galeries Lafayette in the creation and production of digital content for the “Changeons de Mode” operation, as well as the creation of a webdoc for Galeries Lafayette with the participation of Patagonia, a brand of sustainable equipment and clothing.
To animate these 40 days of collective actions set up in all Galeries Lafayette shops and their website, an entire programme was developed and proposed with Talks, themed workshops and responsible services aimed at raising awareness among the general public for more responsible consumption.
See bellow the digital content designed by Hopscotch Entertainment and heaven :
A webdoc was also produced by Hopscotch Entertainment highlighting the links between fashion and agriculture through the actions of Galeries Lafayette, notably via Go for Good. Patagonia, Galeries Lafayette’s partner brand, gave a testimonial highlighting its commitments and approaches to responsible fashion.
Launched in 2018, Go for Good, initiated by Galeries Lafayette in favour of responsible fashion, is a movement that brings together brands and products with a positive impact on the environment, social development or local production.
See the Webdoc :
Thank you to Galeries Lafayette for their confidence.